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About

Hello!

My passion is creating solutions by way of design thinking and inclusive design.
I’ve helped develop and nurture brands through a mixture of mediums / industries spanning from tech to hospitality to community organizations.
I have an affinity for fried chicken sandwiches, calm, rainy days, and collaborating with diverse teams to foster talent while leading clients to success.

Want to collaborate?


Work Experience

Allytics | Senior Graphic Designer
2019 - Present

  • Lead creative concepting and direction for a wide range of assets from branding, UI/UX, logos, and other assets for various tech clients

  • Partner with internal and external stakeholders to ensure projects exceed expectations and hit target goals

  • Scope and evaluate new projects to resource internal or external designers while aligning to budget

  • Mentor designers and freelancers teaching new technical skills, design fundamentals, and pushing to consistently raise the design quality

  • Execute stunning designs across a wide range of aesthetics both adhering to brand guidelines and creating new creative directions

  • Consistently work towards establishing best processes agency wide

Allytics | Graphic Designer II
2017 - 2019

  • Designed and executed creative concepts from ideation to completion to delivery

  • Collaborated with art directors, copywriters, and other stakeholders to better inform design solutions

  • Created an onboarding process for the creative department that influenced company wide processes

  • Achieved multiple company awards for business and client success

morris marketing group | Graphic Designer/digital marketing manager
2016 - 2017

  • Concepted and designed branding, packaging, web, and marketing materials for clients spanning from hospitality to non-profits to international skin care products

  • Managed and established timelines, marketing goals, and assets while reporting success to clients through meetings

  • Partnered with other design agencies and vendors to execute marketing tactics while maintaining consistency and quality across all assets

  • Maintained and grew client relationships locally in Memphis

fox13 memphis | Graphic Designer
2014 - 2016

  • Designed static and motion marketing materials, on-air, and off-air graphics

  • Concepted with on-air talent to enhance storytelling for various reports

  • Posted and designed social materials to increase engagement and promote viewership on new shows

  • Upheld and created design standards in collaboration with the design leaders while guiding other designers on execution

williams sonoma | digital print team lead
2013 - 2014

  • Managed and taught a team of 10+ employees with no prior design and print knowledge how to execute printing techniques and use basic skills in Adobe creative programs

  • Designed, collaborated, and troubleshooted with lead designers on products, best printing techniques, and proftability

  • Created and updated design templates consistently to ensure silk screen, printing, and vinyl applications on products were best quality

  • Strategized and implemented best processes to increase product output and secure timely production

Education & Involvement

Middle Tennessee State University
2012

  • Bachelors of Fine Arts | Major in Graphic Design, minor in Printmaking

  • Secretary of student AIGA organization

Other /ongoing

  • SVC Seattle, AIGA, AAF, Creative Mornings, Latino Union of Chicago, Maintaining mentorships in the Seattle design community

Skills & tools

Skills

  • Art direction, branding + identity, brand strategy, ui/ux, digital marketing, motion design, illustration, graphic design

Tools

  • Adobe Creative Cloud (Illustrator, Indesign, Photoshop, After Effects, XD), Figma, Sketch, Powerpoint, Procreate